The challenge
Streaming launches live or die in their opening window. Disney+ needed street-level visibility for title premieres — including Sneakerella — that could run video creative, not static posters, and appear where entertainment audiences actually gather.
Our approach
Our trucks ran full-motion Disney+ trailer creative through entertainment-district routes — [ROUTES: e.g., Hollywood Walk of Fame, premiere venues, Westside] — using our 3-sided displays for 360° visibility in slow-moving, high-attention traffic. Creative rotated by title and daypart through our real-time content platform.
The impact
[ADD REAL NUMBERS: duration, trucks, impressions]. Full-motion video at street level delivered what streaming marketing needs most: the actual trailer, in front of real audiences, during the launch window.
Your brand could be next
If trucks are available, campaigns launch in 24–48 hours.